Medical Sales Reps…Your customers are hurting! What are you doing about it?

An article headline in CNN Money should grab the attention of any medical sales professional: “Doctors Going Broke.”  Factors such as declining insurance reimbursements plus rising business and drug costs are creating a serious cash crunch for physicians in private practice.  These include family practitioners, oncologist, and cardiologists.  Many doctors can’t make payroll without tapping […]