Get ready for an entertaining and actionable keynote presentation delivered by Mace Horoff in a light and humorous way. The goal is to ensure your sales team is getting the most out of every customer encounter.

In a rapidly changing landscape, standing out is more critical than ever. Using relevant stories and case studies to make the training memorable, Mace will equip the sales team with the tools to distinguish your products, company, and sales team by adopting a customer-focused and patient-focused approach that wins and retains business. You’re leaving money on the table if your sales team is not using these strategies!

The Sales Team Will:

→ Master the New Sales Landscape
Discover how the sales environment has evolved and learn strategies to turn these changes into a competitive advantage.

→ Avoid Outdated Sales Tactics
Understand why clinging to old-school sales methods is not just ineffective but also costly in today’s healthcare market.

→ Navigate Current Healthcare Priorities
Stay ahead of the curve by learning which healthcare issues are in the spotlight now, and how to leverage this knowledge to enhance your product offerings.

→ Seize Opportunities in Times of Change
Learn how crisis and change can create new opportunities, and how you can capitalize on them to boost your sales.

→ Create Individualized Value
Distinguish yourself and your products from the competition through targeted, personalized value creation—and why typical, intuitive sales approaches often fall short.

→ Understand HCP Motivations
Gain insight into what truly drives doctors and healthcare professionals to buy, and learn how to use this knowledge to seize attention and increase  sales.

→ Build Relationship Credibility
Learn techniques to establish and maintain credibility with healthcare professionals, ensuring long-term business success.

→ Learn Quick Prep Hacks for Sales Conversations
Get simple, effective tips to quickly prepare for sales conversations that matter.

→ Identify Key Customer Priorities
Use an easy-to-follow algorithm to identify what’s most important to your prospects and customers in real-time.

→ Eliminate Common Sales Excuses
Find out how to overcome the typical excuses that underperforming medical reps often rely on.

The Outcome:

By the end of this presentation, attendees will be equipped to distinguish themselves and your products by applying the principles of Real-Time Relevance-Based Selling™. Transform your sales team’s approach, elevate their sales efforts, and have them leave with actionable strategies they can implement immediately.