The First Rule of Account Penetration
I’m willing to bet that there is someone in each of your accounts that you don’t know, assuming you call on hospitals, clinics, outpatient centers, or doctor’s offices of significant size. I know, you wish you had the time to get to know everyone, but you just don’t because, well…you have to keep moving. You […]
Exposing Hidden Medical Sales Opportunities In The Pandemic
Exposing Hidden Medical Sales Opportunities In The Pandemic Applying The Power of Real-time Relevance to Sell More The COVID-19 crisis has been a major disrupter for medical sales professionals. It’s reduced access to accounts and decision-makers, caused the cancellation of healthcare visits and procedures, froze equipment budgets and realigned priorities for healthcare professionals and institutions. […]
The Most Overlooked and Valuable Medical Sales Skills
August 17, 2022 by Mace Horoff • Blog, Video