Eliminating the Number One Reason Why You Can’t Get Past the Gatekeeper
Yes, you’ve heard me say it before…the biggest challenge that six figure medical sales rep wannabes tell me they have is getting in to see the doctor. Or the department head. Or anyone. Is getting past the gatekeeper a challenge for you? Why is this? It’s likely because you act like a salesperson—a stereotypical just-like-every-other-rep-who-walks-through-the-door […]
The Often Asked Question: What is the secret to success in medical sales?
by Mace Horoff • Blog, Communicating value, Medical Sales Performance, Uncategorized
I am frequently asked, “What is the secret to success in medical sales?” The question is posed as if it’s one thing, just like Curly in the movie City Slickers with Billy Crystal talked about finding the “one thing” that will change one’s life. When I ask attendees during programs what the key is, the […]