Medical sales reps are usually happy to have a job; at least they start out that way. As they delve deeper into their territories, including their competition, they sometimes realize that their competition’s product is better than theirs. Tough luck because you need to sell what’s in your bag, right? The answer to that question is yes, […]
Believe in What You Sell, Even When Your Competition Has a Better Product
by Mace Horoff • Blog, Competition, Medical sales attitude Tags: believe in your medical sales product, competition has a better product •
Medical sales reps are usually happy to have a job; at least they start out that way. As they delve deeper into their territories, including their competition, they sometimes realize that their competition’s product is better than theirs. Tough luck because you need to sell what’s in your bag, right? The answer to that question is yes, […]