Busy professionals avoid salespeople when they see it as a waste of time. The same is probably true for you when it comes to reading blogs. So I’ll get to the point: Distill your sales message to be as brief and compelling as possible. Leave out the fluff. Define the benefits clearly. Offer proof that […]
Sales Presentations: Be Brief; Add Value
by Mace Horoff • Blog, Medical Sales Performance, Medical Sales Skills Tags: short sales message; be brief when selling •
Busy professionals avoid salespeople when they see it as a waste of time. The same is probably true for you when it comes to reading blogs. So I’ll get to the point: Distill your sales message to be as brief and compelling as possible. Leave out the fluff. Define the benefits clearly. Offer proof that […]