SALES ENABLEMENT FOR
MEDICAL SALES PROFESSIONALS
Can your MedTech sales team access, engage, and convert business with doctors & other HCPs in today’s healthcare ?
We offer an array of training options to meet your company’s needs.
Mace Horoff
President, Sales Pilot Medical Sales Performance / Medical Sales Academy
40+ YEARS OF COMBINED HEALTHCARE SALES, MANAGEMENT, & SALES ENABLEMENT (19 YEARS SPEAKING, TRAINING, & AUTHORING BOOKS AND CONTENT ABOUT MEDICAL SALES)
We don’t just teach medical sales professionals how to sell, we teach them how to think like healthcare buyers.
Selling to healthcare is different because healthcare decision-makers think differently. Selling becomes much easier when you understand the customer’s thought processes.
Access: We teach a blended sales approach to optimize access. Doctors and others have become more comfortable with salespeople making virtual calls. As a result, they’re here to stay. Virtual sales competency must be an integral part of the medical rep’s skills set.
Engage: Engagement is based on a salesperson’s ability to identify and discuss issues that are real-time relevant for each stakeholder in the sales process. Teaching our Real-time Relevance-based Sales™ (RTRBS™) methodology in both lecture and interactive workshops ensures medical reps can gain and retain a prospect’s attention throughout a sales conversation.
Distinguish: Distinction is when HCPs and other stakeholders recognize your product/service as the best option for them and their patients. Attendees in our live and on-demand training programs learn to avoid product commoditization by distinguishing their product, themselves, and their companies in a sea of sameness. The ability to create distinction in medical sales is a multifaceted skill that relatively few salespeople have mastered.
If you sell medical devices, biotechnology, pharmaceuticals, DME, medical software, healthcare services or anything else to HCPs and healthcare facilities, we can help you create more sales opportunities and sell more!
Your opinions and questions are important to us. You can call us by phone or email us directly using the form. We normally respond within one hour or less during normal business hours.
Boynton Beach, Florida
USA